Whether they’re creating airlines or lingerie, today’s top business leaders all have one thing in common: they have mastered the art of self-marketing and personal branding. Your personal brand is what makes you unique and can be summed up with the words and phrases your customers and colleagues would use to describe you and what you stand for. To help you figure out what your personal brand is and whether it could do with sharpening up, we’re going to take a look at some famous entrepreneurs and their personal brands… Continue Reading
A great personal brand can help you make better connections, secure more clients, get a better job, get more industry recognition and more. Millennials have brought a different perspective to working life and see themselves very much as a brand; something unique – they’re not asking themselves why companies should hire them, they’re asking: “is this company good enough to attract my brand; why should I work with them?” Here are some top Hey Tuesday tips to get yourself a personal brand that works for you.
If you have headshots that you like and which make you feel good about yourself and your personal brand, there will be another big bonus – and that’s self confidence. In business, the importance of self confidence can’t be underestimated – it allows you to perform at your best and reach your potential. Headshots that put a spring in your step will not only boost your confidence but give you an injection of motivation as well and fire you up for the year ahead – perfect to shake off those January blues and get the year off to a good start. Continue Reading
To create an effective personal brand, everything you do to promote yourself needs to reflect who you are, the values you stand for and what it’s like to work with you. A big part of your personal brand should be your business headshots, which need to perfectly encapsulate your professional life. Here are some top tips to get you started. Continue Reading
I chatted to our cool Brighton photographer, Lauren, to find out her top five tweaks to really nail your business and LinkedIn head shots and look influential. She tells us:
“Presenting yourself like the rock star you are online is essential in business, whether you’re trying to get that first graduate job, looking for a promotion or setting up your own business. You can bet that most employers now look up potential employees online before inviting them for interview, so you really want to get those head shots spot on. Here are some killer tweaks you can make. Continue Reading
Although we work with quite a lot of start ups, small businesses and charities, we also work with lots of people who work for themselves and need a cool, dynamic set of photos that they can use to market and promote themselves across different social media channels such as LinkedIn, Instagram, Facebook & Twitter. I’ve recently taken up Muay Thai, at a local mixed martial arts gym, and met the lovely Fiona, who runs her own business as a personal trainer. We got chatting and she decided to book us for a shoot as she wants to up her profile across social media. Now this shoot was a lot of fun. We headed down to our gym and I made her work out for real with tyres, kettle bells and boxing gloves. We wanted the shots to be as authentic as possible and believe me those kettle bells were not light ones. I love the results so much I wanted to share them on my blog. And if you’re thinking about doing a martial art, I can’t recommend Muay Thai enough. It’s not only making me physically strong, but also mentally resilient, which is critical for anyone running their own business. Continue Reading